I’m so excited to share with you that we’ve just learned The National Foundation for Celiac Awareness (NFCA) is teaming up with public relations firm Trevelino/Keller in preparation for a major national gluten-free initiative. This initiative will address the lack of understanding and need for clearer, more extensive training in the restaurant industry, with specific regards to safe serving practices.
NFCA, “a non-profit organization dedicated to raising awareness and improving the lives of those with celiac disease and non-celiac gluten sensitivity,” currently offers a wide variety of continuing education opportunities to the gluten-free community professionals, including their trademark training programs Gluten-Free Resource Education and Awareness Training (GREAT). Now, NFCA continues to be an initiative driver by bringing in Trevelino/Keller to greater expand the knowledge base regarding “gluten-free” in the restaurant and food services industry.
Alice Bast, President of the NFCA explains how this decision was reached. "Trevelino/Keller demonstrated that it had a comprehensive understanding of a rather complex issue in the restaurant industry, which is the confusion and misunderstanding of best practices within gluten-free food preparation. With more and more restaurants attempting to serve gluten-free menu items as a healthy strategy, it is critical that we do all that we can to secure a consistent standard and that restaurants are able to be transparent about their ability to meet the needs of a wide variety of gluten-free consumers.”
Being that Daily Forage shares restaurant reviews with the gluten-free community, and we have found through our research, first-hand relations and interviews with some restaurants that “gluten-free” can and is so easily misunderstood and misrepresented to the diner, we are very excited to follow this initiative and the progress NFCA will undoubtedly have to share in the future.
Safe food is a journey … Thrive!